2019 Poker Predictions #2: The emergence of poker’s long tail

Lee Davy opines that 2019 will be an exciting year for some of the online and live poker operators who exist in the long tail of the poker ecosystem.

Maybe Kevmath knows the math (I don’t), but even without the hard data, you know that when it comes to the online poker market, Vilfredo Pareto’s 80/20 principle will be at work with 20% of the market responsible for 80% of the business.

If you are a visual learner, then maybe this graph will help.

It’s known as a Power Law (or Zipf’s Law), and it achieved greater prominence in 2004 when it appeared in a Wired magazine article called The Long Tail by Chris Anderson. The article was a hit, and two years later the theory became a book: The Long Tail: Why The Future of Business is Selling Less of More.