Amazon wins English Premier League rights; kibosh on Super League plans

The English Premier League hits the livestream platform after Amazon wins the rights to 20-matches per season for the next three seasons, and plans for a European Super League get the thumbs down in Germany and England.

The biomodification of humanity continues at Rampant Rabbit pace as Jeff Bezos swings a butcher’s hook down the middle of Sky and BTSports dominance of The English Premier League (EPL) broadcasting duopoly.

Amazon – the online retail outlet that continually has me reaching for the Vicks wishing the inhaler contained something stronger after seeing the long list of crap my wife has bought – has paid an undisclosed sum, rumoured to be in the region of £90m, to show 20 live EPL matches per season for the next three seasons as well as a weekly highlight package.

The company that made Bezos the wealthiest man in the world bought one of the final two packages (BTSports took the other), meaning the EPL hits the Internet via livestreaming in a move that’s surely going to change the way consumers eat into primetime football footage in the future.