Becky’s Affiliated: 2017’s top sports betting trends with SBC’s Andrew McCarron

When it comes to identifying and addressing the hottest issues in the sports betting market, my first stop is always the team behind Sports Betting Community or SBC. SBC started producing conferences and events in 2014 and as we enter 2017, their portfolio has increased significantly, crowning themas the leading organizer and sourcein this sector, in my opinion.

With everyone back in the saddle after the holidays, it’s a good time to lay out the biggest issues on tapto study in the year ahead and for the sports betting sector specifically, I spoke with SBC’s Managing Director, Andrew McCarron.

McCarron and I discussed SBC’s brand new upcoming event, the H20 Data – Sports Data Seminar in conjunction with BetConstruct, an evening seminar, dinner and networking event taking place on the Sunday prior to ICE Totally Gaming.

“There are three key things to take into consideration when it comes to data, it needs to be quick, it needs to be accurate and it needs to be robust. All three are vital components to a healthy data feed, which is as important to the sports betting business as water is to life – hence the name of the session”, McCarron shared.