Bet365 braces for start of Australian trial; younger Aussies giving up the gamble

The Australian Competition and Consumer Commission (ACCC) lawsuit against online gambling operator Bet365 is set to begin this month.

Last August, the ACCC accused Bet365’s Aussie operations of making “misleading representations” in their bonus offers to punters. Specifically, the ACCC cited a free bet and deposit bonus of $200 that came with rollover requirements.

The ACCC says these requirements weren’t made sufficiently clear and thus the promotion violated consumer law. The ACCC is asking the Federal Court of Australia to award it declarations, injunctions, pecuniary penalties, corrective advertising, a compliance program and costs. (Partridge in a pear tree to be delivered next Christmas.)

The Australian Broadcasting Company quoted Bet365 senior counsel Cameron Moore saying the company wanted to nail down the specific nature of the allegations before trial commenced. The ACCC has previously acknowledged that the Northern Territory-licensed Bet365 amended its promotions after being contacted by the ACCC.

YOUNGER AUSSIES GIVING UP THE GAMBLE

Studies of the global gaming market usually place Australia at the top in per capita spending on gambling but new data suggests younger generations are choosing a different path than their elders.

Roy Morgan Research decided to study the gambling habits of Generation Z, which is defined as Aussies born between 1991 and 2005 (although the study only concerned itself with the 18+ members). The average Australian spent $13 per week on gambling, 9% of his or her weekly entertainment budget. But Generation Z spent just $4 on gambling, representing 3% of their budget.