International football and betting trade conference Betting on Football 2018 is now on its fifth year, and what better way to celebrate its milestone than talk about the upcoming World Cup 2018?

Over 190 of the leading industry movers and shakers are expected to speak at the three-day trade conference taking place at Stamford Bridge starting March 20.

With only three months before the World Cup kickoff, Betting on Football 2018 will discuss everything operators need to know about the biggest sporting event in the world, covering key topics such as engaging customers in a live environment, standing out in the social media battleground and preparing for ‘Life beyond the bonus.’

Jake Marsh, head of integrity at Inform, and Eric Konings, sports betting integrity officer at Kindred Group, will examine global trends in irregular football betting patterns and how bookmakers are working with the league to keep out the match fixers.