British racecourses and Colossus Bets have today announced a significant partnership that will enhance the future pool betting offering on British Racing.

This arrangement between the Project Steering Board, currently representing 54 racecourses and Colossus Bets will ensure that customers have access to an innovative ‘exotic’ bets portfolio, including cash out opportunities, access to the ‘Syndicates’ platform provided by Colossus Bets and six and seven figure minimum guaranteed prize pools.

The team representing racecourses will now work with Colossus Bets to finalise the range of bets to be offered. The bets will be owned by British racecourses, but will be delivered using Colossus Bets’ technology.

Nigel Roddis, Managing Director of the British Racecourses pool betting project, said, “This arrangement gives us access to the most advanced and flexible pool betting platform available, so I am delighted that we have been able to partner with Colossus Bets. Innovation is a key aim as we want to offer customers an improved service and ensure pool betting is at the heart of the bets available on racing. We think that the opportunities provided by this initiative will go a long way towards us achieving that goal.