Bwin Foxy Bingo launches Foxy Casino; Plumbee’s Mirrorball slot goes live on Android

bwin.party’s Foxy Bingo launched new UK casino portal FoxyCasino.com across desktop and mobile channels.

Foxy Casino has gone live, offering UK players over 150 popular igaming titles such as Rainbow Riches and Millionaire Genie. The new casino site will offer personalized CRM and VIP rewards for player’s engagement.

Foxy Casino will also use the popular Foxy Bingo character and brand Foxy to promote its services in the UK.

“In bringing a defined casino offer to the market, we wanted to ensure we drew on the popularity of Foxy and leveraged the recognition and trust the UK’s leading bingo brand has in such a crowded marketplace, said Foxy Bingo Head of Marketing Daniel Mahon.