DraftKings deals with 27 MLB teams; CBS Interactive rolls out DFS product

DraftKings has signed sponsorship deals with 27 Major League Baseball (MLB) teams, further expanding its partnership with the league.

Out of 30 MLB teams, DraftKings did not sign with Canada’s Toronto Blue Jays as well as the teams in Washington (Seattle Mariners) and Arizona (Arizona Diamondbacks), the states where fantasy sports is illegal.

Under the deal, users will have an access to exclusive content from DraftKings iPhone app including the integration of MLB.com At Bat.

“The seamless integration allows Siri to send an alert when one of the DraftKings user’s selected players is coming to bat. Users then simply tap the MLB.com At Bat logo on the alert and the MLB.com At Bat app will open to show a live look-in of the player’s plate appearance,” according to press release.