FanDuel Gives More Than $80 Million To Customers

With the return of sports this week, every current FanDuel customer with a daily fantasy sports account and/or an online sportsbook account is today waking up to an extra $10 site credit in their account to celebrate the return of sports. Whether a customer signed up today or in 2015, more than $80 million in site credits has been distributed to FanDuel customers to use for daily fantasy contests and legal sports bets as the NBA, NHL and MLB return to action after a long layoff.

“We are excited for the return of sports and wanted to give all of our customers a chance to get in on the action for free,” said Mike Raffensperger, CMO of FanDuel Group. “Putting more than $80 million in site credits into our customers’ accounts to enter DFS contests or to make legal sports bets is a thank you to our customers for their loyalty during this long stretch without the NBA, NHL and MLB.”

As America’s #1 Sportsbook app and an official partner of the NBA, MLB and NHL, FanDuel leads the industry in customer friendly promotions. FanDuel was the first legal U.S. sports betting operator to offer early payouts for futures wagers, the first to offer Spread the Love where the line was moved in the customer’s favor for every 2500 bets placed on a particular market, the first to offer a Bad Beat Refund as well as daily generous super odds boosts and promotions. To celebrate the Return of Sports, FanDuel is also offering up to a day of risk free betting up to $100 for all users on their first day back to the site from 7/21-8/2.

The more than $80 million site credit giveaway will be accompanied by an advertising campaign with a new television commercial beginning July 22. The $10 provided to customers will be in the form of either FanDuel DFS site credit or FanDuel Sportsbook site credit. There are no state restrictions and the special offer is available to new and current customers. Customers will need to use the $10 by August 2 or the site credit will be voided.

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Authored by: Jerry Milani

Jerry Milani is a freelance writer and public relations executive living in Bloomfield, N.J. He has worked in P.R. for more than 25 years in college and conference sports media relations, two agencies and for the International Fight League, a team-based mixed martial arts league, and now is the PR manager for Wizard World, which runs pop culture and celebrity conventions across North America. Milani is also the play-by-play announcer for Caldwell University football and basketball broadcasts. He is a proud graduate of Fordham University and when not attending a Yankees, Rams or Cougars game can be reached at Jerry (at) JerryMilani (dot) com.

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