FanDuel Group Selects Ponce City Market For Atlanta Technology Campus

FanDuel Group has announced a venue selection for its new technology campus which will be located at Ponce City Market in Atlanta, GA. The company selected the historic and revitalized building in the Old Fourth Ward neighborhood as the new technology hub for its software engineering, product development, user experience (UX) and user interface (UI) teams. The company plans to grow its Atlanta-based workforce to approximately 900 colleagues over the next five years. These colleagues will be housed in a newly built-out 68,000 square foot space on the building’s third floor.

“Ponce City Market is the perfect location for our new technology campus and reflects our commitment to becoming a central part of the Atlanta corporate footprint,” said Sarah Butterfass, Chief Product Officer for FanDuel Group. “This historic building offers our employees a blend of old-world charm, cutting edge sophistication and modern amenities that will deliver an unmatched working environment. Additionally, its location allows us to build deep ties to Atlanta’s diverse pipeline of talent coming from its many top-flight universities.”

FanDuel colleagues will benefit from a range of Ponce City Market amenities, including direct access to the Atlanta Beltline, furnished corporate apartments, bike storage and child daycare center on-site, as well as an array of food, entertainment and wellness options.  

“Over the last few years, Ponce City Market has become a major employment hub for the City of Atlanta,” said Matt Bronfman, CEO of Jamestown, the real estate investment and management company behind Ponce City Market. “FanDuel will add to that important distinction and further grow the property’s dynamic ecosystem of tech and creative class companies.” 

Ponce City Market first opened its doors in 2013 and has since been credited as a catalyst for revitalizing the Old Fourth Ward neighborhood. The property currently includes 643,000 square feet of Class-A office, with 300,000 square feet of curated retail, over 75,000 square feet of entertainment, and over 36 food and beverage purveyors. Ponce City Market hosts at least 8-12 events and activations each week. The award-winning building has been recognized as a LEED Gold Building Design & Construction, as well as the 2018 Mixed Use Building of the Year from BOMA TOBY. 

Ponce City Market recently unveiled new plans to include 500,000 square feet of new development and neighborhood amenities. Designed with a focus on sustainability and wellness, the site is expected to bring an office building, outdoor courtyard surrounded by 38,000 sq. ft. of shopping and dining, and more than 400 units in a new “hospitality living” concept to the Old Fourth Ward neighborhood.

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About Jerry Milani

Jerry Milani is a freelance writer and public relations executive living in Bloomfield, N.J. He has worked in P.R. for more than 25 years in college and conference sports media relations, two agencies and for the International Fight League, a team-based mixed martial arts league, and now is the PR manager for Wizard World, which runs pop culture and celebrity conventions across North America. Milani is also the play-by-play announcer for Caldwell University football and basketball broadcasts. He is a proud graduate of Fordham University and when not attending a Yankees, Rams or Cougars game can be reached at Jerry (at) JerryMilani (dot) com.