iGaming’s Bethard coming to Denmark

Malta-based iGaming company Bethard is on a crusade to conquer Europe. In its latest move, the company has announced that it has been given a license to operate in Denmark. Now, the company holds licenses in the UK, Malta and Denmark and is looking next to Sweden, where it has already filed for a license and is waiting for approval.

Erik Skarp, co-founder and CEO of the Bethard Group, said that the company is “very satisfied” with the licensing approval. He added that the company is looking forward to developing a presence in the country and said that “2018 is a truly exciting year for us.”

Skarp said that the company’s expansion this year will help it “lay a solid foundation for establishing Bethard as Europe’s leading sports betting brand. And we have had a great start. First with the announcement of Zlatan Ibrahimovic’ joining our team, followed by a very successful start in the UK market and a great World Cup. Now the time has come to conquer Denmark.”

In addition to the license application in Sweden, Bethard has also filed for a license in Schleswig-Holstein, Germany. The company, which offers an online casino and supplies casino odds, wants to secure a presence across a number of key markets in Europe within two years.