Italy not buying Betway’s new AS Roma betting partnership

Italy’s online gambling market was firing on (nearly) all cylinders in June, although serious doubts exist about the market’s future as new advertising curbs loom.

Figures compiled by Italian gaming news agency Agimeg show locally licensed online sports betting operators reported revenue of €47.6m in June, a 38.3% improvement over the same month last year. Bet365 claimed a nearly 17% share of this pie, while SKS365 (13.7%) and Snaitech (10.7%) weren’t far behind.

Retail wagering revenue was also up more than one-third in June, rising 34.3% to €65.2m, with Snaitech claiming the lion’s share (18%), followed by Eurobet (14.5%) and Lottomatica (11.8%).

Online casino revenue was up nearly 30% year-on-year to €55.5m, with The Stars Group’s PokerStars brand in the lead with a 9.6% share, followed by Sisal (8.1%) and Lottomatica (7.9%). Tournament poker revenue nudged up 2.6% to €6.1m, while poker cash game revenue fell 5.3% to €4.8m.