I start with a question: does the gambling industry have a problem with innovation? To an extent the answer is a resounding no. There is innovation in spades within the gambling industry – new companies, new ideas, new products and new perspectives.

The online industry in particular has a record of being incredibly entrepreneurial. I need only mention such companies as bet365, Gamesys, or the original PokerStars for the case to be made that new, exciting and extremely successful businesses have been born out of the disruption that came from the move towards online gambling at the turn of the Millennium.

So case closed. Except that impressive as these successes are, there remains a lack of recognition in the wider tech sector of the opportunities that exist within the gambling sector. Though it is a highly visible sector, for a variety of reasons the gambling sector somewhat hides its light under a bushel when it comes to the extent to which it is pushing at tech’s boundaries.

Most recently we have the move to mobile as an example of how quickly the sector has adapted and redefined its product to a new channel and reaped the rewards in terms of revenues and profits.