New Jersey’s mobile betting options grow; SBTech’s self-service kiosks thin the crowds

Sports betting in the US of A is a non-stop news feed run amok that scoffs at alleged downtime such as Labor Day, so crack another beer and read on.

With the new NFL season just days away, New Jersey’s mobile betting apps are multiplying faster than racist Trump tweets directed at black athletes. Over the weekend, the FanDuel Group and William Hill each launched mobile betting products, bringing the state’s digital wagering option list to five.

FanDuel Sportsbook is available via Android and iOS apps, as well as the standard desktop option, while Hills’ app is Android-only, at least for the present. Both company’s products are currently in a five-day testing phase restricted to a small batch of punters until the Division of Gaming Enforcement is convinced the products are ready for prime time.

Hard to believe it was only a month ago that DraftKings had the state’s mobile betting market all to itself. That monopoly was spoiled a couple weeks ago when MGM Resorts’ PlayMGM NJ Sports app appeared, while Rush Street Interactive’s SugarHouse Sportsbook followed a few days later. Expect this app-happy release schedule to only increase in the coming weeks.