Young operators are much more willing to try new business models, says Oulala’s CEO

Malta – November 2017 – Following a deal with Marsbet, Daily Fantasy Sports B2B provider Oulala continues to expand its DFS network by striking a deal with Safaribet Kenya.

The official launch of a two-year agreement involving the integration with Oulala’s Iframe and then API, is scheduled to go live early next year.

”We are very pleased that Safaribet has become a new member of our Daily Fantasy Football network,” said Valery Bollier, Oulala’s CEO. ”While most iGaming operators have begun to acknowledge the growing need to offer new types of products in order to attract younger generations, Safaribet’s team made a crucial step forward as they truly understand the benefits of offering our DFS product. We have actually come to the realization that convincing young operators to implement our approach is much easier, since they are less consumed by the “milk your customer/cow” route. Essentially, young operators from Africa, Asia and South America, as well as new entrants within the European market are far more eager to try out a new product and business model as they are still in the process of establishing and building up their brand and market.”