Thursday January 24th, 2020 – Market-leading B2B iGaming technology provider, Patagonia Entertainment, is rebranding as Salsa Technology to set the platform for its next stage of expansion.

Over the past seven years the company has grown to become the dominant force in Latin America and a global player in the iGaming market. This new identity incorporates the company’s dedication to globalization, localization and innovation within the iGaming world.

Latin American culture flows through the business today despite its global presence and the new brand stays true to the company’s unrivalled localised market knowledge.  Salsa is synonymous with Latin America, whether the tasty sauce or lively dance and encapsulates the business origins, beliefs and philosophy.

The new brand gives Salsa Technology scope for accelerated growth. Game design was where it all began and the Salsa Technology rebrand is being complemented with the relaunch of the famous in-house design studio. This will see several innovative and immersive games releases, including the exciting Halloween Groove Bingo and the recent LatAm classic Jogo dos Bichos Praia.