PokerStars Hire Gravity Road to Leverage Brazilian Stars Huge Social Media Appeal

The world’s largest online poker room, PokerStars, have hired Gravity Road, to leverage the social media reach of Brazilian stars past and present: Neymar and Ronaldo, in a new global ad campaign.

PokerStars are set to leverage the social media appeal of their two Brazilian sports stars with another global ad campaign.

Former Brazilian World Cup legend Ronaldo, and current Brazilian star Neymar Jr. will feature in a new ad campaign that will sweep across social media platforms like wildfire according to press reports.

London-based bundle of creativity Gravity Road is the team with the responsibility of creating a gambling/gaming/groovy epic after besting the field in a competitive pitch for the chance to work with the two stars of the footballing world past and present.