Three PokerStars related stories as Jeff Gross joins Team Pro; PokerStars sponsor the IAAF Monaco Diamond League 100m Race and launch MEGASTACK in New Jersey.

Jeff Gross has joined PokerStars.

The 30-year-old from Ann Arbor, Michigan, was unveiled ahead of the World Series of Poker (WSOP) Main Event Day 1c, where Gross will wear a PokerStars patch for the first time.

The signing is another clear indication that the blueprint of the sponsored professional poker player contains a need to have access to a ready-made audience.