Seven West Media inks deal to bring Australian DFS to free TV

Daily fantasy sports is coming to free-to-air audiences in Australia.

Reports recently surfaced that online betting operator CrownBet and News Corp Australia’s Fox Sports are negotiating a partnership with Seven West Media in hopes of bringing daily fantasy sports to free television. Now, The Australian is reporting that Seven West Media has finally signed the agreement.

Under the partnership, Seven takes a 33 percent stake in Draftstars, which was launched in March after CrownBet inked a deal with Fox Sports in time for the March 24 kickoff of the new Australian Football League season.

The three parties had been aiming to sign a partnership before the start of the AFL finals series.