Tag Archives: fanduel

FanDuel Rallies Fans to Support USWNT Soccer Team With Launch of FanFuel Extra Kick Coffee

FanDuel, the premier online gaming company in North America, is rallying fans to support the United States Women’s National Team (USWNT) during this year’s tournament. FanDuel is teaming up with a female-owned roastery North Edge Craft Coffee to launch a limited-edition blend called FanFuel Extra Kick Coffee. This coffee will help refuel fans after a long night of cheering on Team USA.   

With the upcoming tournament taking place in Australia and New Zealand, FanDuel will also host FanFuel trucks in cities including New York, Boston, Columbus, and Kansas City, equipped with Extra Kick Coffee that will be given out to refuel and jumpstart Team USA supporters, 21 years of age or older, after they’ve tuned into the USWNT’s late-night matches. To celebrate the start of the tournament, and in anticipation of the USWNT’s first game, fans will be able to find the FanFuel trucks in these cities starting July 20th and 21st.

“The USWNT is primed for a three-peat, but the upcoming international tournament presents a challenge for some US fans who may find it difficult to tune in. That’s where FanDuel comes in,” said Jennifer Matthews, VP Brand Strategy, FanDuel. “We know the passion and dedication of fans across the country, and we’re here to support them, providing extra fuel to ensure fans have the energy they need to get through the next day after late-night or early morning match watching. FanDuel takes pride in being absurdly fan-focused and wants to rally fans together behind Team USA.”

FanDuel is also excited to offer fans their most robust betting offer ever on a women’s sporting event. Fans who bet $5 on tournament match-ups will receive $100 in Bonus Bets plus an additional $10 in bonus bets for every Team USA win. There will be a number of exciting bet options for fans to choose from including prop bets on their favorite players to score a goal and the total number of corner kicks they think will happen during a game.

“My experience has proven that Team USA supporters are some of the most passionate fans out there, and we want to show them our appreciation for the sacrifice they will make back home, losing sleep to cheer the team on,” said FanDuel ambassador Carli Lloyd. “I’m excited to partner with FanDuel to give our fans an extra kick to conquer the day with FanFuel’s Extra Kick limited edition coffee blend.”

In addition to the FanFuel trucks in New York, Boston, Columbus and Kansas City, fans wanting to get the Extra Kick blend nationwide can do so by purchasing a bag at FanDuel.com/FanFuel.

FanDuel Advances Partnerships to Promote Awareness and Education During Problem Gambling Awareness Month

To promote the importance of safer play during Problem Gambling Awareness Month, FanDuel, the premier online gaming company in North America, announced a series of initiatives and donations to further support a culture of Responsible Gaming.

Expanding Support Behind Non-profit Partnerships

FanDuel will donate $100,000 to the National Council on Problem Gambling (NCPG) that will further support the NCPG’s Agility Grants program, in partnership with the NFL Foundation. This program provides funding to nonprofit organizations across the country for problem gambling prevention in areas that currently have no such services. “FanDuel’s commitment to supporting a spectrum of services from problem gambling prevention to responsible gambling education is a reflection of their dedication to building a safe and sustainable gambling ecosystem,” said Keith Whyte, NCPG Executive Director. “We are excited to continue to partner with FanDuel on our Agility Grants program, the first-ever national grants for problem gambling prevention. Together, we are taking an important step forward in mitigating gambling-related harm.”

Additionally, FanDuel will expand its support of the International Center for Responsible Gaming (ICRG) to fund ground-breaking research designed to understand gambling behavior in the U.S. With this research, ICRG and FanDuel aim to enhance the industry’s tools to identify potential harm, mitigate risk, and improve responsible gambling programs. “FanDuel’s substantial support plays a crucial role in promoting important research,” stated Arthur Paikowsky, President of ICRG. “We commend the company for its unwavering dedication towards advocating responsible gaming and increasing awareness about it.”

Raising Awareness through the RG Ambassador Program

FanDuel also will expand efforts to raise responsible gaming awareness through its RG ambassador program. RG ambassador Craig Carton, host of “The Carton Show” on FS1 and “Carton and Roberts” on WFAN 101.9/660 AM radio in New York, recently kicked off a “Responsible Gaming College Tour” with stops at college campuses across the northeast to raise awareness and educate young adults around the risks of problem gambling. In March, the tour will continue with a stop at Sacred Heart University.  “March is an important month to highlight advocacy for responsible gaming,” said Carton. “Whether it’s connecting with young adults about my story on campus or promoting safer play among sports fans on social media, I look forward to continuing to promote a culture of responsible gaming with FanDuel.”

Seven-division boxing champion and FanDuel RG ambassador Amanda Serrano and Carton also will share video content on their respective social channels reminding sports fans of the importance of playing within limits and encouraging those choosing to wager on sporting events to use FanDuel’s ‘Play Well’ tools including wager, deposit, and time limit technology, to help manage their play. “As a FanDuel Responsible Gaming Ambassador, I’m proud to work with the team at FanDuel to promote education around responsible play,” said Serrano. “During Problem Gambling Awareness Month, it’s even more important to remind those who choose to wager of the tools and resources available to them to help stay in control of the way they play.”

Collaborating with League Partners on a Shared Mission

FanDuel works closely with its professional league and team partners to promote responsible gaming to sports fans and applauds the efforts of those who are working to raise awareness of safer play this March. Building off FanDuel’s partnership with the NBA, at games this spring, FanDuel and team partners are sharing critical responsible gaming messaging and raising calls to action at arenas throughout the country, furthering the reach of efforts to promote RG education and tool usage, enabling fans stay in control of their play. “Prioritizing responsible gambling efforts has been integral to our relationship with FanDuel from day one,” said Scott Kaufman-Ross, Senior Vice President, Head of Gaming & New Business Ventures, NBA. “Responsible gambling is a key pillar of our approach to legal sports betting and we are grateful that FanDuel shares that vision.” 

Throughout the month, FanDuel is proud to support the PGA TOUR’s newly launched campaign for Problem Gambling Awareness Month on FanDuel TV and through FanDuel social media channels. “When the PGA TOUR made the decision five years ago to enter this space, we did it fully understanding that integrity programs and responsible gaming initiatives would lead the way,” said Scott Warfield, VP of Gaming for the PGA TOUR. “Because of that, we’ve developed deep relationships with operators such as FanDuel that also have that mindset and see responsible gaming as a shared priority and collective responsibility.”

Encouraging Customer Usage of Player Protection Resources

As part of FanDuel’s commitment to lead on responsible play, the company promotes awareness and encourages customers to use responsible gaming resources and tools to help manage their online casino, sports betting, horse racing and daily fantasy sports play. The tools are available in our apps and can be viewed on FanDuel’s Play Well site. These ‘Play Well’ tools include the following:

·       Deposit Limit – Decide how much you can deposit within a given time period.

·       Wager Limit – Decide how much you can wager within a given time period.

·       Maximum Wager Size Limit – Decide how much you can wager on a single bet.

·       Time Limit – Decide the max daily number of hours you can spend on FanDuel apps.

·       Time Out – Decide if you want to take a break from betting.

As part of Flutter’s Play Well strategy, FanDuel and Flutter’s other global divisions are committed to together reaching a global goal by 2030, that 75 percent of active online customers will utilize at least one Play Well tool, with over 50 percent using at least one tool by 2026.

“This March marks the 20th anniversary of Problem Gambling Awareness Month, and we will once again use this as a moment to demonstrate how FanDuel aims to set the standard for what it means to be a responsible operator,” said Amy Howe, FanDuel Group CEO.  “Through collaboration with our valued partners, we can continue to raise Responsible Gaming awareness and encourage our customers to incorporate our Play Well tools into their experience.”

FanDuel Celebrates Massachusetts Mobile Betting Launch with Boston Bruins Partnership

As FanDuel Group launches its leading FanDuel sportsbook app and online experience in Massachusetts, FanDuel is also announcing a new multi-year partnership with the Boston Bruins who named the company an Official Sports Betting Partner. 

Starting today, FanDuel is bringing its best-in-class online sports betting experience to sports fans who are at least 21 years of age in Massachusetts who can now place wagers across football, basketball, baseball, golf, soccer, and tennis with a multitude of betting and payment options available. Customers who sign up for the FanDuel Sportsbook, make a deposit of at least $10 and place a bet of at least $5 will automatically receive $200 in sportsbook Bonus Bets.

“Massachusetts is home to some of the most passionate fan bases across the country and we’re excited to enhance their viewing experience with the launch of the FanDuel Sportsbook app,” said Mike Raffensperger, Chief Commercial Officer, FanDuel Group. “Bruins fans are the true embodiment of that passion and we look forward to supporting the team this season and beyond.”

As an official sports betting partner of the Boston Bruins, FanDuel will be permitted to use the Boston Bruins’ marks. Additionally, FanDuel will have signage both on dasher boards inside the TD Garden and the NHL’s new digitally enhanced dasher boards. The two will also partner together on digital and social media content including homepage takeovers and other exclusive content on Bruins and FanDuel social channels.

“We’re thrilled to welcome FanDuel to the Bruins and TD Garden family,” said Glen Thornborough, Chief Revenue Officer of the Boston Bruins. “With the legalization of sports betting in Massachusetts in January 2023, it’s an exciting time to be partnering with an industry leader in FanDuel.”

The FanDuel Sportsbook app, which is America’s most downloaded and best-rated sportsbook app, is simple, secure and convenient with a number of key features, including:

·        An Innovative Spirit: FanDuel was the first U.S. sportsbook to offer Same Game Parlay™ bets, the first to offer live streaming of sporting events inside a betting app, the first to provide Bad Beat Relief, the first to give early payouts for championship teams, and the originator of the crowdsourced Spread the Love promotion.

·        Customer Focused: FanDuel Sportsbook offers safe and secure banking, lightning-fast payouts, a Cash-Out early feature, and 24/7 customer service.

·        Sports Betting 101: FanDuel Sportsbook has a sports betting guide to help customers learn the ins and outs of legal sports betting.

·        Commitment to Responsible Gaming: FanDuel is the industry leader in promoting responsible play, including in-app tools that allow customers to set time, deposit and wager limits, as well as its PlaySafe site where customers can find additional support services.

Massachusetts becomes the 19th state where FanDuel offers mobile sports betting, joining Arizona, Colorado, Connecticut, Illinois, Indiana, Iowa, Kansas, Louisiana, Maryland, Michigan, New Jersey, New York, Ohio, Pennsylvania, Tennessee, Virginia, West Virginia and Wyoming.

FanDuel Teams Up with Major League Baseball as New Official Sports Betting Partner

As fans eagerly await the return of baseball, Major League Baseball (MLB) and FanDuel Group, the premier online gaming company in North America, today announced a multi-year partnership making its industry-leading sportsbook a co-exclusive Official Sports Betting Partner of MLB. FanDuel will have the right to use official MLB branding and category designations both in its products, including FanDuel’s Sportsbook, Daily Fantasy and FanDuel Faceoff platforms and in its marketing campaigns. FanDuel has worked with Major League Baseball as an Authorized Gaming Operator of the league since 2019.

Starting this season, FanDuel will bring fans’ viewing and wagering experiences closer than ever before by streaming MLB.TV’s Free Game of the Day through both FanDuel’s sportsbook app and on FanDuel’s OTT platform FanDuel+ (local blackout restrictions apply). The company will also have the right to use highlights both in product and as part of original programming on FanDuel TV. The partnership will also create new opportunities for MLB and FanDuel to collaborate on projects for other sponsor partners of both FanDuel and MLB platforms, as well as to work together to bring consumers new sports betting product innovations to drive deeper fan engagement.

“As one of the top sportsbooks in America, FanDuel has been an industry leader in innovative fan engagement opportunities while also reminding them of the importance of doing it responsibly,” said Kenny Gersh, MLB Executive Vice President, Media & Business Development. “These key priorities of unique fan engagement and responsible gambling align with our focus from the league level and make FanDuel a natural partner to collaborate with as an Official Sports Betting Partner.”

“The baseball fan is one of the most engaged in all of sports, which is why we’re delighted to be the new sports betting partner of Major League Baseball. Our team is eager to showcase FanDuel in nationally broadcast MLB games and help enhance game narratives and bring America’s Pastime directly into our mobile app and OTT platform for fans to watch and wager,” said Christian Genetski, President, FanDuel Group. “We’re also very excited about the opportunity to work together with MLB on new betting product innovations that will give customers the opportunity to enhance their experience on every pitch from March until October.”

FanDuel also believes it’s critical to lead from the front on responsible gambling (RG) and safer play. FanDuel will continue these efforts through this in partnership with Major League Baseball. As part of this agreement, the two companies plan to drive greater advocacy and awareness of the importance of gambling responsibly. For more information on FanDuel Group and the commitment to responsible play please visit https://www.fanduel.com/playwell. 

MLB is committed to ensuring that fans who choose to wager also have the tools and resources necessary to bet responsibly. As such, MLB is a partner to the American Gaming Association’s (AGA) Have A Game Plan.® Bet Responsibly.™ public service campaign to educate fans and broaden the league’s responsible gaming efforts. MLB also has an expanded partnership with the National Council on Problem Gambling (NCPG), serving as a Platinum Member and a part of the group’s Leadership Circle.

FanDuel Surprises Players With More Than $17 Million in Bonus Bets For the Kick of Destiny

While the Kansas City Chiefswoke up today as Super Bowl LVII champions, any FanDuel players who wagered five dollars or more on Super Bowl LVII were excited to learn that their accounts received bonus bets to be used towards future wagers even though Rob Gronkowski did not make the kick – a thank you for going on this exciting and suspenseful journey with FanDuel during Super Bowl LVII.

Based on the fan excitement for the live field goal attempt, FanDuel upped its pledge of Bonus Bets for those who wagered five dollars or more on Super Bowl LVII, issuing more than $17 million dollars worth of Kick of Destiny Bonus Bets this morning.

A historic moment, Super Bowl LVII is officially one for the books as it marks FanDuel’s first-ever national Super Bowl commercial and the sportsbook’s most generous Super Bowl to-date with the company giving more than $34 million in Bonus Bets to players.

Some additional stats that highlighted a historical and successful Super Bowl weekend:

  • More than 2 million active players bet throughout the game 
  • At our peak, FanDuel was taking a record 50,000 bets per minute
  • $250,000 was issued in wins for ‘Tails Never Fails’ coin toss

Rob Gronkowski to Attempt Live Field Goal During Super Bowl with $10 Million

Today, FanDuel Group, the premier online gaming company in North America, announced the “Kick of Destiny,” a campaign featuring four-time Super Bowl Champion and five-time NFL Pro-Bowler, Rob Gronkowski, who will attempt to kick a field goal during a live Super Bowl LVII television commercial. Any customer who places a Super Bowl bet of five dollars or more on FanDuel will win a share of $10 million in free bets if Gronkowski kicks the field goal. 

FanDuel introduced the campaign with the first spot in the campaign featuring Gronkowski returning to football for the Super Bowl – this time as a Kicker during a commercial. The integrated campaign will follow Gronk’s journey throughout the NFL playoffs, including his training with a legendary NFL kicker, as he aims to win fans their share of $10 million in free FanDuel bets.

“Whether it’s kick-off, a touchdown or an important play that will decide a season, FanDuel knows moments matter. Our first-ever Super Bowl commercial will be more than just a television spot – it will create a moment that will bring fans together, and give them something to collectively cheer for,” said FanDuel Executive Vice President of Marketing, Andrew Sneyd. “It’s an unprecedented field goal attempt on live TV…so anything can happen.”

Additionally, FanDuel will spread the word about this historic campaign through a series of digital and promotional activities on the ground in Phoenix during the run-up to the big game:

  • Fans will be able to take photos with the “The Foot of Destiny,” a replica of Gronkowski’s foot that will be signed by him and auctioned off after the Super Bowl
  • Fans 21+ can take their own shot at the “Kick of Destiny” on-site at the Super Bowl Experience with the chance to win $25 at the FanDuel SportsBook at the Footprint Center

“I spent my career catching the ball, but I always knew I could kick it and now I’ll do it live in front of football fans everywhere during the Super Bowl,” said NFL legend Rob Gronkowski. “With $10 million in free FanDuel bets on the line, I’m training every day to give fans something to root for and to watch the “Kick of Destiny” live on national television.”  

Gronkowski joined the FanDuel team as an exclusive brand partner in December. In addition to the “Kick of Destiny,” he will play a significant role in many aspects of the company’s business, including appearing regularly on its network FanDuel TV with Kay Adams, host of Up & Adams. Gronkowski will also make sportsbook picks and suggested bets, make appearances at newly opened retail sportsbook locations and at other top-tier FanDuel events. FanDuel will also work with him to build awareness for enjoying sports wagering responsibly. 

Fans can stay up to date with Gronk’s training for the Kick of Destiny by following @FanDuel and @FDSportsbook on Twitter, Instagram and TikTok, or subscribing on YouTube at YouTube.com/FanDuel. Fans can also follow #KickofDestiny on Twitter for the latest updates.

FanDuel Group Launches FanDuel TV With Kay Adams

FanDuel Group, the premier online gaming company in North America, announced today its intent to launch FanDuel TV which will include a broadly distributed linear cable television network, and its new OTT platform to be known as FanDuel+. Both FanDuel TV and FanDuel+ will go live in September of this year and become the first linear/digital network dedicated to sports wagering content and delivering more live sports programming than any other network in America. As part of the launch, FanDuel TV is excited to welcome Kay Adams who will headline the network with a live daily morning show five days per week. Adams, who previously served as a host of Good Morning Football on the NFL Network will host the show from FanDuel TV’s Los Angeles studios each day at 11:00 am EDT. As part of the launch, the company announced that FanDuel+ will be free to download for existing FanDuel customers with accounts on any of its sportsbook, casino, horse racing or daily fantasy platforms.

“FanDuel TV is the first network designed from the ground up to be watched by viewers with their phone in hand,” said Mike Raffensperger, Chief Commercial Officer, FanDuel. “We intend for FanDuel TV to sit at the intersection of live sports and interactive content and believe Kay is the best example of an on-air talent who can bring fans closer to the narratives of the games they care about most. Our goal is to provide fans compelling programming to watch and wager on in tandem with our mobile app.”

Kay Adams Headlines New Morning Show

Adams will host her own hour long show Monday through Friday, welcoming guests and a wide range of personalities from across sports and entertainment. She looks forward to continuing her well-established track record of entertaining and informing sports fans in the morning! Daily viewers can expect the same “Hey Kay Adams” energy as always, and the daily studio show will also be available on YouTube and other social media platforms.

Pat McAfee and the Squad at PMI to Produce Original Content

FanDuel TV is excited that one of the hottest and most influential people in sports media Pat McAfee and his team at PMI Network will also be joining the party!  McAfee’s PMI Network will be producing fresh new content as part of the network’s weekly block of programming.  Details regarding new PMI Network content will be shared by Pat on The Pat McAfee Show when it’s ready for primetime!

Programming from Bill Simmons’ The Ringer Network

As part of the launch of FanDuel TV, the company has reached a programming agreement with The Ringer providing FanDuel TV content from one of the industry’s most listened to and followed sports and pop-culture podcasts and digital networks. Details on specific content from The Ringer, which Bill Simmons founded in 2016, will be disclosed in the future. 

More Ways to Win with Lisa Kerney

In addition, FanDuel’s signature sports betting show More Ways to Win will continue to be hosted by former ESPN SportsCenter anchor Lisa Kerney bringing sports betting analysis and insight of the major sports leagues to viewers each week. More Ways to Win has been a cornerstone of FanDuel’s programming with Kerney covering a variety of sports content focused on the sports wagerer in her high energy style. A FanDuel brand ambassador, Kerney has appeared recently in the company’s baseball ads and hosted the company’s FanFest event, which was streamed live from Los Angeles to more than 300,000 viewers during the week of Super Bowl LVI.

“Having proven on-air talent, live content from the most influential name in sports media in Pat McAfee and the industry’s best team covering horse racing today demonstrates that FanDuel TV will be a dynamic network from day one,” said Amy Howe, Chief Executive Officer, FanDuel Group.   

New Live Sports Programming

FanDuel TV intends to become the new home of international basketball in the U.S. As part of a licensing agreement with Sportradar, FanDuel TV and FanDuel+ will air more than 3,000 hours of live sports including international basketball league action from the National Basketball League (NBL) Australia’s professional league, the Chinese Basketball League, as well as the French and German pro leagues.

Stable of Horse Racing Experts  

FanDuel TV will emerge from predecessor TVG Network, a channel synonymous with delivering racing excellence for the past quarter century. In keeping with its proud TVG lineage as the unquestioned home of horse racing, FanDuel TV will feature a stacked lineup of unparalleled coverage from respected experts including Christina Blacker, Britney Eurton, Gabby Gaudet, Mike Joyce, Todd Schrupp and the rest of TVG’s award-winning on-air talent roster.  FanDuel TV’s programming schedule will be underpinned with the best live coverage from the top tracks including Gulfstream, Del Mar, Keeneland, Pimlico, Santa Anita and many more. FanDuel TV will also deliver unmatched coverage of the Breeders’ Cup World Championships this November, hosted at Keeneland in Lexington, Kentucky.

“TVG has been the undisputed leader in the horse racing space for the past 20 years and the launch of FanDuel TV creates an exciting new platform for the next 20 years,” added Raffensperger. “FanDuel TV and FanDuel+ will accelerate the renaissance racing is enjoying and repackage the sport for a new generation of mobile enabled fans, while also bringing new leagues and sports to the U.S. market.  We plan to offer more live sports than any network in America.”

FanDuel TV will be broadly distributed on linear television through its relationships with the industry’s leading cable and satellite distributors including Comcast Xfinity, Spectrum, Verizon FIOS, DirectTV, DISH, Cox Communications, FuboTV, YouTubeTV, and Hulu. FanDuel+ will also be widely available on direct-to-consumer OTT platforms including Roku, Apple TV, and Amazon Fire. For more information on FanDuel TV programming and news, follow @FanDuelTV on Twitter and Instagram.

FanDuel Names Andrew Sneyd To The Position Of Executive Vice President Of Marketing

FanDuel Group, the premier online gaming company in North America, has promoted Andrew Sneyd to Executive Vice President of Marketing.

As the Executive Vice President of Marketing at FanDuel Group, Sneyd will oversee thecore marketing functions across the company’s full portfolio of brands within sports betting, daily fantasy sports, casino, advance-deposit wagering, retail, and free-to-play. Formerly the Senior Vice President of Brand, Sneyd will now steward growth marketing, media, customer engagement, and marketing operations, in addition to brand and product marketing strategy, creative, customer insight, press relations and partnership activation. During his tenure as Senior Vice President of Brand, Sneyd has championed the marketing engine to harness creativity for impact, advancing FanDuel’s position as America’s #1 Sportsbook and extending the lead over competition.   

“Since his arrival at FanDuel, Andrew has elevated our creative efforts and continued our explosive growth,” said Mike Raffensperger, Chief Commercial Officer for FanDuel Group. “His acumen for brand marketing has separated us from the field and under his leadership, I expect that we will continue to make moments matter more for our customers.” 

Sneyd brings more than 20 years of global marketing experience, specifically in the Fortune 100 consumer packaged goods and technology sector. Prior to joining FanDuel, he served as Vice President, Brand Marketing & Strategy at Priceline. Before joining Priceline in 2017, Andrew held multiple marketing leadership roles at Anheuser Busch InBev, where he led the creation of award-winning Super Bowl creative advertising for Budweiser.

FanDuel Introduces New TV Commercial with PGA TOUR Talent

FanDuel Group, the premier sports gaming destination in the United States, announced today a new television commercial, featuring golfers Abraham Ancer, Will Zalatoris, Harold Varner III, and current FanDuel PGA TOUR partner, Jordan Spieth. The spot will launch during this week’s U.S Open and air through February 2023.

The spot highlights FanDuel’s continued growth with the PGA TOUR relationship, leaning into FanDuel’s commitment to talent. In addition to appearing in FanDuel’s new commercial, Spieth, Ancer, Zalatoris and Varner III will partner with FanDuel on social media support, which will include odds boosts and content surrounding FanDuel Free-to-Play initiatives. As part of the partnership, FanDuel will also have access to the players’ names and likenesses.

“Golf continues to be one of the fastest-growing sports on our platform and, as we greatly value our partnership with the PGA TOUR, we are excited to grow our PGA TOUR program,” said Mike Raffensperger, CMO of FanDuel Group. “Jordan has already been a fantastic partner and we look forward to expanding our golf ambassador roster with the addition of Abe Ancer, Will Zalatoris, and Harold Varner III.”

To celebrate the U.S. Open this week, new sportsbook customers can bet $5 and receive $200 in free bets. The offer ends June 21 and is available in all legal sports betting states where FanDuel Sportsbook operates. *

In December 2021, FanDuel and The PGA TOUR announced a three-year extension through 2024 to their content and marketing relationship designating FanDuel as an Official Betting Operator of the PGA TOUR. In August 2021, FanDuel announced an exclusive, multi-year partnership with Jordan Spieth making FanDuel the exclusive sports betting and daily fantasy provider of Spieth. Lastly, in January 2021, FanDuel announced it will begin providing real-time highlights of PGA TOUR golf events to FanDuel Sportsbook app users.

Amanda Serrano Becomes First-Ever Professional Boxer to Partner Exclusively With FanDuel For Sports Betting 

FanDuel Group and seven division boxing champion, Amanda Serrano, today announced a new partnership, designating FanDuel as the exclusive sports gaming partner of Amanda Serrano ahead of her historic title fight against Katie Taylor at Madison Square Garden on April 30th.

As part of the partnership, FanDuel will have access to Serrano’s name and likeness. Serrano will also create unique content on her social channels and will include the FanDuel logo on her trunks during the fight. In addition, FanDuel will offer custom promotions on the FanDuel Sportsbook ahead of Serrano’s title fight in April.

“As the first female professional boxer to headline the iconic Madison Square Garden, I recognize the responsibility I have to uplift women in sports,” said Serrano. “I am honored to be the first boxer to partner with FanDuel who are showing their unwavering dedication to supporting and elevating female athletes and I will proudly wear their logo in the ring during my historic battle against Katie Taylor on April 30th.”

“We are incredibly proud to partner with Amanda Serrano, a game-changer making history being the first- woman ever to headline a fight at Madison Square Garden alongside Katie Taylor,” said Amy Howe, FanDuel Group CEO. “At FanDuel, we are deeply committed to women in sports, from the office to the boxing ring, and partnering with Amanda is part of our ongoing support to invest in female athletes.” 

Amanda is signed with and advised by Jake Paul and Nakisa Bidarian’s Most Valuable Promotions, and the fight will be available on DAZN.

Serrano is the newest member of FanDuel’s deep roster of exclusive sports betting talent and influencers headlined by Pat McAfee, including Charles Barkley, Jordan Spieth, Kenny Smith, Colin Cowherd, Jon Rothstein, and Cousin Sal. FanDuel has also formed exclusive sports betting partnerships with blue-chip media companies like Pat McAfee Inc., Audacy, Turner Sports, Volume, Bleacher Report, The Ringer, SportsGrid, Sinclair, and Minute Media. This is all in addition to FanDuel’s own sports betting and daily fantasy content offerings that includes numberFire, The Duel, an extensive podcast network with a total of seven podcasts, and More Ways to Win on TVG hosted by Lisa Kerney.

FanDuel and Boardroom Ink Exclusive Content Partnership

Today, FanDuel and Boardroom, Kevin Durant and Rich Kleiman’s leading sports business media network, announced an exclusive, content-focused partnership across web, video, audio, editorial, and social media. The deal designates FanDuel the exclusive sports betting, fantasy, horse racing, gaming, casino, and poker partner of Boardroom. FanDuel Sportsbook will also become the exclusive odds provider of Boardroom.

As part of the deal, Boardroom and FanDuel will collaborate on a co-created show later this year featured on FanDuel and Boardroom channels, and FanDuel will sponsor other select content on the platform. Boardroom will dedicate a weekly section of the “Boardroom Breakers” newsletter to FanDuel’s latest odds, data, content, and promotions. Boardroom’s editorial team will also contribute monthly articles to FanDuel’s content site, The Duel (fanduel.com/theduel).

In addition, Boardroom and FanDuel will collaborate on social media giveaways and other initiatives around tentpole sporting events, as well as new offerings such as odds boosts and fantasy contests.

“Content creation has always been a focal point for us as we bring our other premier real money gaming products to customers across the U.S.,” said Mike Raffensperger, Chief Marketing Officer, FanDuel Group. “We’re excited to collaborate with the talented team over at Boardroom to bring our customers unique content, events, and more.”

“The business of sports betting will continue to be a major force in the future of sports and being able to partner with FanDuel as the premier brand in the space is really exciting for Boardroom as we continue to build our business. We’re looking forward to making some incredible content and extending this partnership well into the future,” said Rich Kleiman, Boardroom and Thirty Five Ventures Co-CEO.         

For more information about Boardroom, head to https://boardroom.tv/.

FanDuel Group, Chicago’s United Center Announce Plans To Open In-Arena Sportsbook

FanDuel Group, the premier online gaming company in the United States, and the United Center, home of the Chicago Bulls and Chicago Blackhawks, today announced plans to open a state-of-the-art FanDuel Sportsbook lounge inside Chicago’s most iconic arena. Pending necessary approvals being obtained, including from the Illinois Gaming Board, FanDuel’s newest in-arena sportsbook lounge will bring the excitement of sports wagering inside the United Center where fans can enjoy the action of Bulls and Blackhawks games all season long.

Plans for the FanDuel Sportsbook at the United Center include a two-story venue unlike any sportsbook in North America. Located adjacent to the United Center atrium, the book is designed to ensure no fan misses out on the action as it would be equipped with state-of-the-art viewing and sports wagering technology, as well as a full-service team ready to deliver a personalized customer experience.

“As an industry leader in sports betting with a large and loyal existing customer base, FanDuel has a proven track record of innovation and excellence making them the perfect partner in developing the sportsbook at the United Center,” said Howard Pizer, Executive Vice President and Chief Executive Officer, United Center Joint Venture. “It is designed to give sports fans a brand new, fully immersive sportsbook lounge experience unlike any other.”

“Chicago sports fans are some of the most loyal and passionate in the world and plans for our sportsbook lounge inside the United Center reflect their excitement,” said Amy Howe, Chief Executive Officer, FanDuel Group. “Our team has a track record of delivering incredible retail locations for fans, and we can’t wait to make this sportsbook lounge the premier destination for Chicago sports fans and a place where they can fully experience the FanDuel brand.”

The addition of a sportsbook within the United Center would mark a strategic expansion of the partnerships FanDuel enjoys with both the Bulls and Blackhawks, which includes media, VIP fan experience and advertising assets throughout the arena and in various broadcasts. The broader partnership would continue to allow FanDuel to reach and engage with the teams’ passionate fan bases both in and out of the arena.

While awaiting approval of the sportsbook from the Illinois Gaming Board, the United Center and FanDuel will build out a non-wagering space adjacent to the United Center atrium that will have FanDuel branding and allow fans to watch live sports action while attending United Center events.

FanDuel Group Bringing America’s #1 Sportsbook to New York

oday, FanDuel Group announced its industry-leading Sportsbook is coming to the State of New York. Per the New York State Gaming Commission, launch of FanDuel’s mobile sportsbook app is scheduled for Saturday, January 8. FanDuel’s retail Sportsbook at Tioga Downs Casino Resort has been open since 2019.

Launch of the FanDuel Sportsbook in New York comes on the heels of the Buffalo Bills designating FanDuel as its official mobile sports betting partner.

Ahead of launch on Saturday, sports fans can celebrate the arrival of the FanDuel Sportsbook in New York with $100 in site credit when they sign up early for a FanDuel Sportsbook account. For more information, including offer restrictions and terms, head to: https://www.fanduel.com/sportsbook-ny.

FanDuel Sportsbook, America’s #1 Sportsbook, is bringing its best-in-class online sports betting experience to the passionate sports fans of the Empire State who will now be able to place wagers anywhere in the state across professional and college football, basketball, baseball, hockey, golf, MMA, boxing, boxing, soccer, and tennis with a variety of betting and payment options available. The FanDuel Sportsbook app in New York is simple, secure, and convenient with a number of key features, including:

  • New Way to Parlay: FanDuel is the only U.S. sportsbook with Same Game Parlay Plus, where players can combine Same Game ParlayTM bets from one game with bets from other games.
  • An Innovative Spirit: FanDuel was the first U.S. sportsbook to offer Same Game ParlayTM bets, the first to offer live streaming of sporting events inside a betting app, the first to offer Bad Beat Relief and early payouts for championship teams, and the first to offer its crowdsourced Spread the Love promotion.
  • Absurdly Customer Focused:  FanDuel Sportsbook offers safe and secure banking, lightning-fast payouts, a Cash-Out early feature, and 24/7 customer service.
  • Responsible Gaming: FanDuel is the industry leader in promoting responsible play, including in-app tools that allow customers to set time, deposit, and wager limits, as well as its PlaySafe site where customers can find additional support services.
  • Sports Betting 101: FanDuel Sportsbook has an online betting guide to help customers learn the ins and outs of legal sports betting.

With tomorrow’s launch, New York becomes the thirteenth state in the United States where the FanDuel Sportsbook will be available for iOS and Android, including Arizona, Colorado, Connecticut, Illinois, Indiana, Iowa, Michigan, New Jersey, Pennsylvania, Tennessee, Virginia, and West Virginia.

Sports fans in New York can download the FanDuel Sportsbook app for iOS and Android., or visit https://www.fanduel.com/sportsbook-ny. For more on the FanDuel Sportsbook and sports betting content, follow @FDSportsbook on Twitter.

Cover Image: All-Pro Reels

Antonio Gates, Fanduel And Lupus Research Alliance Partner On A Daily Fantasy Contest To Fund Research

In support of the millions of people living with lupus, FanDuel has partnered with the Lupus Research Alliance and Legendary Chargers Tight End, Antonio Gates for a “Super Duel for a Difference” daily fantasy contest on FanDuel to help fund research for a cure for lupus. ​

Duel for a Difference, a signature FanDuel initiative, is a daily fantasy contest where entry fees are donated back to a charity or organization. FanDuel often partners with a celebrity or pro athlete to support these initiatives by playing against customers in the contest, and identify organizations the celebrity is passionate about.

The Super Duel for a Difference contest with Antonio Gates will take place for the Kansas City Chiefs vs. Los Angeles Chargers game on Thursday night, 12/16/21. The contest will cost $5 to enter, and FanDuel will be donating all entry fees from the contest back to the Lupus Research Alliance, a cause that has a close personal connection for Gates. Gates will draft his own team and play alongside everyone, and the winner of the contest will receive two tickets to Super Bowl LVI in February.

For more information about Duel for a Difference, and to sign up, donate and play, please visit https://www.fanduel.com/games/68565/contests/68565-253048613/enter.

FanDuel And Pat McAfee Announce Multi-Year Exclusive Content Partnership Agreement

Lincoln Riley bolted Oklahoma for the sun at USC. Brian Kelly left Notre Dame and added a southern accent at LSU. Pat McAfee? He is staying with FanDuel!

FanDuel Group got its man today, reaching a multi-year agreement with Pat McAfee Inc. (PMI), keeping the sports media industry’s fastest-growing star an exclusive partner of America’s #1 Sportsbook. The agreement represents a significant expansion of its previous deal and includes a formalized content partnership.

Highlights of the new agreement:

  • FanDuel will remain the official sportsbook of PMI and the Pat McAfee Show with the two companies continuing to deepen and evolve the integration of odds boosts and other promotions across PMI platforms
  • FanDuel and the entire team at PMI will attempt to create new shows/segments that are considered above average beyond the daily show content.
  • Expanded co-branded big brain ideas, and customer promotions such as the first ever crowd sourced Spread the Love campaign
  • Pat McAfee and FanDuel will create a series of annual special edition shows supporting tentpole events (ex. FanDuel NFL Draft Spectacular)
  • Development of “epic” live events tour including “on-the-road” shows throughout the year
  • McAfee and his team to support FanDuel during new state launches

FanDuel will be investing in PMI’s content development capabilities including a new campus/complex to support its production efforts. This includes the naming and branding rights for the soon to be redesigned live studio for the Pat McAfee Show. The new complex will be known as “The FanDuel Igloo” and will house production studios, a lounge, basketball court and golf simulator.

“Simply put, Pat McAfee is the sports media industry’s fastest growing star and we’re thrilled to deepen our relationship with him as our exclusive partner,” said Mike Raffensperger Chief Marketing Officer, FanDuel Group. “Pat and his team champion the FanDuel brand and together we’ve developed groundbreaking content experiences for his audience and our customers alike. Of course, Pat isn’t just our best marketing partner, he’s also one of our best customers so we expect he will give us some of the money back!”

“This new deal with FanDuel will afford us the opportunity to take things to a different level,” said McAfee. “We are incredibly lucky the exclusive Sportsbook of our show remains the #1 Sportsbook in America. I’m excited for the future. With that being said, we still plan on taking every dollar FanDuel has with our Super Boosts, Hammer DAHN picks, and AJ Hawk’s big brain.”

FanDuel and PMI have been working together for several years and the Pat McAfee Show has become the gold standard of how to effectively integrate and deliver live odds and sports betting insights and commentary. Whether it’s branded McAfee odds boosts, enhanced odds or other special promotions the partnership between PMI and FanDuel has fueled a content genre that is now emulated but rarely duplicated across the sports media landscape. 

image: credit Flickr/Angie Six

FanDuel Group Announces Multi-Year Partnership with Jordan Spieth

Jordan Spieth

Jordan Spieth, three-time major champion, is joining the FanDuel Group team as part of an exclusive partnership with America’s #1 sportsbook.

This new partnership designates FanDuel, an official sports betting partner of the PGA TOUR, as the exclusive sports betting and daily fantasy provider for Jordan Spieth. As part of the relationship, Spieth will be featured in national television commercials and will be the face of FanDuel’s golf products. Spieth will work with FanDuel on content for social media and responsible gaming initiatives. FanDuel will also support the Jordan Spieth Family Foundation to continue its great work in the community.

“As the world of legal sports betting grows rapidly in the U.S, I’m incredibly excited about what’s happening in the space and the potential it has to bring new fans to the sport of golf,” said Jordan Spieth. “As the PGA Tour and others in the golf world have strongly embraced legalized sports gaming, I look forward to working with FanDuel to find unique ways to engage the fast-growing fanbase.”

Spieth’s golf career has been one of dominance from his days as a junior golfer to today, where he is one the most recognizable global stars. Very few golfers have entered the professional ranks with the poise and dominance of Jordan Spieth. He was the youngest player to win on the PGA TOUR in 82 years, when he won the John Deere Classic in 2013 at the age of 19.  At 21 years of age he won the 2015 Masters and the 2015 US Open and two years later he won the 2017 Open Championship.  2021 has been a great season for Jordan, who is currently 2nd on the Fed-Ex Cup rankings.  He has 9 Top-10 finishes this season, including earning his 12th PGA Tour victory at the Valero Texas Open.   

“Golf is an incredibly popular sport on the FanDuel platform and we are always looking for new ways to engage the growing golf fanbase and community,” said Mike Raffensperger, Chief Marketing Officer of FanDuel Group. “As one of the most universally admired golfers at the top of his game, Jordan Spieth is a perfect fit for our first official golf partner and the face of golf at FanDuel.”

Spieth is the newest member of FanDuel’s deep roster of exclusive sports betting talent and influencers headlined by Pat McAfee. FanDuel has also formed exclusive sports betting partnerships with blue chip media companies like Pat McAfee Inc., Turner Sports and Bleacher Report. This is all in addition to FanDuel’s own sports betting and daily fantasy content offerings that includes numberFire, The Duel, an extensive podcast network with a total of seven podcasts and More Ways to Win on TVG. 

WTA Announces FanDuel As Its First Authorized Gaming Operator

Naomi Osaka (Flickr-Rob Prange)

The WTA and FanDuel today announced the designation of FanDuel as an Authorized Gaming Operator in North, South, and Central America. The new relationship brings America’s number one sportsbook and industry-leading daily fantasy sports products directly to WTA fans and marks the first time a women’s sport will have video highlights throughout FanDuel’s digital platforms and sportsbooks. WTA will grant FanDuel access to its trademarks and FanDuel will also use WTA Tour’s official scoring data from Stats Perform, the Official Data Supplier of the WTA throughout FanDuel’s platforms. This integration will allow tennis fans in the Americas to join the growing engagement opportunities surrounding fantasy sports and further professionalize the legalized gaming category for tennis.

“The WTA is pleased to welcome FanDuel as its first Authorized Gaming Operator,” stated WTA President, Micky Lawler. “FanDuel is a premier destination for sports fans online and this relationship provides the building blocks for growing our fan base. This milestone not only delivers on the growing appetite fans have for a more personalized sporting experience, but also paves the way for us to have a proactive role in managing the responsible gambling standards and practices we wish to foster. Our top priority is providing our fans with more opportunities to engage with the sport in a fun and safe way.”    

“We are incredibly proud of our commitment to supporting women in sports and are continuously looking for new ways to further raise awareness of female athletes, teams, and all women in sports,” said Amy Howe, President and Interim CEO, FanDuel Group. “Aligning with the WTA — the global leader in women’s professional sports – is consistent with our overall mission to elevate the profile for talented women in sports. We are delighted to partner with such a prestigious organization.”

Driven by the WTA’s sponsorship sales agency of record, CSM, the agreement with FanDuel represents the WTA’s latest innovation to strengthen the growth and exposure of women’s tennis. Following the announcement of Stats Perform’s data integration last November, FanDuel will showcase the next evolution of data-driven touchpoints and trusted betting products for WTA fans. 

“Our platforms are now a destination for WTA content and highlights, which significantly enriches the sports betting experience, while continuing to expand our media and content capabilities,” continued Howe.

As part of the new strategic collaboration, FanDuel will work closely with the WTA to promote safe and responsible gaming. Demonstrating its commitment to promote responsible gaming and the availability of prevention, treatment & recovery resources, the WTA has joined the National Council on Problem Gambling (NCPG). The WTA looks forward to working with NCPG on its Safer Sports Betting Initiative.

cover image: Naomi Osaka-(Flickr/Rob Prange)

FanDuel Unveils Renderings for New Footprint Center Sportsbook in Arizona

FanDuel, the premier online gaming company in the United States, today unveiled the renderings for its new, luxury sportsbook in the Footprint Center, home to the Phoenix Suns, Phoenix Mercury and Arizona Rattlers, in Phoenix, AZ.

Earlier this year, FanDuel was named as the Suns’ Official Sportsbook and Daily Fantasy Sports Partner, and the FanDuel Sportsbook at Footprint Center will be one of the first sportsbooks in an NBA arena in the entire country.

Stretching over 7,400 square feet, including an outdoor terrace, the FanDuel Sportsbook at Footprint Center will be fans’ one-stop-shop to enjoy Suns games and other sporting events around the world while placing wagers on the action. The sportsbook will feature five betting windows, and one VIP window, 40 HD televisions, a 35-foot video wall, an MVP Room and 26 self-service betting kiosks. The FanDuel Sportsbook will be open daily for patrons to place wagers on a wide variety of events throughout the year.

FanDuel Casino Now Available in NJ, PA, MI and WV

FanDuel Group is expanding its FanDuel Casino offerings in New Jersey and Michigan. FanDuel Group announced today the official launch of its FanDuel branded, standalone FanDuel Casino product in New Jersey on iOS, Android and desktop. In Michigan, FanDuel Casino customers can now enjoy live dealer games from Evolution.  

FanDuel Casino was initially offered exclusively within the FanDuel Sportsbook app in New Jersey. With the addition of the standalone FanDuel Casino product, customers living in, or visiting, New Jersey now have a dedicated online casino experience that is secure, legal and fully regulated. The standalone FanDuel Casino app will feature casino game staples like blackjack, roulette, video poker and a multitude of recognizable slots and fan-favorite games from the casino floor. Players will receive the same customer support, convenience, safety and security that customers have come to expect from FanDuel, while making it secure and simple for customers to cash out winnings. FanDuel Casino will still be available within the FanDuel Sportsbook app, and new casino players can either signup for a Casino account or use their existing FanDuel Fantasy or Sportsbook account to log in and play. New FanDuel Casino players can play their first day risk-free up to $1,000.

FanDuel Casino is also expanding in Michigan. FanDuel Casino has added live dealer blackjack, roulette and baccarat games for customers living in, and visiting, the state of Michigan. The live casino games launched this past Thursday, July 22, after approval from the Michigan Gaming Control Board. Live dealer casino games give players the social interaction of a casino with the convenience of playing from home.

FanDuel Casino is available today on iOS, Android and desktop in New Jersey, Pennsylvania, Michigan and West Virginia.  

FanDuel Group Selects Ponce City Market For Atlanta Technology Campus

FanDuel Group has announced a venue selection for its new technology campus which will be located at Ponce City Market in Atlanta, GA. The company selected the historic and revitalized building in the Old Fourth Ward neighborhood as the new technology hub for its software engineering, product development, user experience (UX) and user interface (UI) teams. The company plans to grow its Atlanta-based workforce to approximately 900 colleagues over the next five years. These colleagues will be housed in a newly built-out 68,000 square foot space on the building’s third floor.

“Ponce City Market is the perfect location for our new technology campus and reflects our commitment to becoming a central part of the Atlanta corporate footprint,” said Sarah Butterfass, Chief Product Officer for FanDuel Group. “This historic building offers our employees a blend of old-world charm, cutting edge sophistication and modern amenities that will deliver an unmatched working environment. Additionally, its location allows us to build deep ties to Atlanta’s diverse pipeline of talent coming from its many top-flight universities.”

FanDuel colleagues will benefit from a range of Ponce City Market amenities, including direct access to the Atlanta Beltline, furnished corporate apartments, bike storage and child daycare center on-site, as well as an array of food, entertainment and wellness options.  

“Over the last few years, Ponce City Market has become a major employment hub for the City of Atlanta,” said Matt Bronfman, CEO of Jamestown, the real estate investment and management company behind Ponce City Market. “FanDuel will add to that important distinction and further grow the property’s dynamic ecosystem of tech and creative class companies.” 

Ponce City Market first opened its doors in 2013 and has since been credited as a catalyst for revitalizing the Old Fourth Ward neighborhood. The property currently includes 643,000 square feet of Class-A office, with 300,000 square feet of curated retail, over 75,000 square feet of entertainment, and over 36 food and beverage purveyors. Ponce City Market hosts at least 8-12 events and activations each week. The award-winning building has been recognized as a LEED Gold Building Design & Construction, as well as the 2018 Mixed Use Building of the Year from BOMA TOBY. 

Ponce City Market recently unveiled new plans to include 500,000 square feet of new development and neighborhood amenities. Designed with a focus on sustainability and wellness, the site is expected to bring an office building, outdoor courtyard surrounded by 38,000 sq. ft. of shopping and dining, and more than 400 units in a new “hospitality living” concept to the Old Fourth Ward neighborhood.