Tag Archives: fox sports

Topps, FOX MLB To Celebrate Baseball With Pop Artist Collaborations

Bringing together the worlds of baseball, pop art and broadcasting, Topps and FOX Sports today announced collaborations with some of the most talented and influential pop artists in the world to produce original artwork displays and short-form content to be highlighted during FOX MLB broadcasts this season. The work of noted creators like The Shoe Surgeon, Sophia Chang, CES, Distortedd and others will drop during Baseball Night in America, the 2021 MLB All-Star Game presented by Mastercard and related programming all summer.

The artists, who have partnered with Topps on programs like Project70® and Project 2020 that utilize their skills in reimagining classic baseball cards, will create a variety of pieces which may include shoe designs, paintings, sculpture and more.

“The way that pop art and baseball have come together through the amazing work of these superstar pop artists in Topps Project70 and Project 2020 is a great blueprint for some of the creative ideas we can do in the collaboration with FOX Sports,” said Jeff Heckman, Topps Global Director, New Business Ventures. “Opening up the canvas beyond cards and revealing the work across FOX MLB platforms will further showcase their creativity.”

Integration into FOX’s MLB Baseball Night in America broadcasts begins Saturday, May 22 as The Shoe Surgeon creates an exclusive pair of sneakers for Los Angeles Dodgers outfielder Mookie Betts. The running collaboration will be featured through unique teases in respective pregame shows, pre-pitch rollouts for each game and in-game bumps.

“FOX Saturday Baseball and Topps are a perfect pairing of two brands that live and breathe Major League Baseball,” said Robert Gottlieb, FOX Sports Executive Vice President, Head of Marketing. “Working with Topps to celebrate special baseball moments is a labor of love for all of us at FOX Sports.”

Further details surrounding the 2021 MLB All-Star Game and related programming will be announced at a later date.

The 2021 MLB schedule for FOX, FS1 and FOX Deportes can be found here. All games are simulcast on the FOX Sports app, which provides live streaming video of FOX Sports content through iOS and Android devices.

FOX Sports Super 6, Free-to-Play Sports Prediction Game, Launches

FOX Sports Super 6, a free-to-play sports prediction game that offers players the chance to win hundreds of thousands of dollars in cash each week, launches nationwide today.

Fans can enter multiple contests each week, with jackpot prizes up to $250,000 in cash. To play, users simply choose who they think the winning team will be and the corresponding margin of victory within predefined ranges or answer six multiple-choice questions, giving them a chance to split thousands in guaranteed cash prizes. 

FOX Sports Super 6 offers a variety of ways for football fans to play throughout the season, and will be offering two NFL games and a college football game at launch:

Super 6 NFL Sunday

To play, fans will select the outcome and margin of victory of six upcoming NFL Sunday matchups. Players who correctly select all six picks could win up to $250,000. If no player correctly selects all six picks to win the $250,000 jackpot prize, there will be smaller guaranteed cash prizes.

TNF Super 6

FOX Sports Super 6 is also offering up to $25,000 in guaranteed prizes for each TNF Super 6 game. To play, fans will answer six multiple choice prediction questions about the upcoming Thursday Night Football game, across the 13-game TNF schedule across FOX and NFL Network. The $25,000 in guaranteed cash prizes will be divided among the players who select the most correct answers.

College Football Saturday Super 6

For each Saturday of college football, fans can play by picking the winning team and by how many points (e.g. Texas by 10 to 14 points). There is a jackpot prize available each week with thousands guaranteed to be paid.

Mark Silverman, President, National Networks, FOX Sports said: “FOX Sports Super 6 brings our unique and entertaining Fox attitude and our unrivaled talent to this fun free-to-play game. The FOX Sports Super 6 app will heighten the excitement of watching live sports while simultaneously deepening our viewers’ engagement with our brand.”

FOX Sports Super 6 anticipates adding more sports, with basketball slated to start in October.

“These awesome free-to-play games will get fans closer to the sports they love, competing against FOX Sports stars to win huge prizes,” said Robin Chhabra, Chief Corporate Development Officer, The Stars Group. “The FOX Sports Super 6 app offers a quick, simple and fun experience that we think sports fans here will love, just like they do in other countries where we run them.”

The FOX Sports Super 6 app is now available for download in the App Store and the Play Store.

Stars Group, FOX Sports Announce Media and Sports Wagering Partnership

Credit: Keith Allison

The Stars Group Inc. and FOX Sports, a unit of Fox Corporation, today announced plans to launch FOX Bet, the first-of-its kind national media and sports wagering partnership in the United States. The Stars Group and FOX Sports have entered a long-term commercial agreement through which FOX Sports will provide The Stars Group with an exclusive license to use certain FOX Sports trademarks.

The Stars Group and FOX Sports expect to launch two products in the Fall of 2019 under the FOX Bet umbrella. One will be a nationwide free-to-play game, awarding cash prizes to players who correctly predict the outcome of sports games. The second product, which will be named FOX Bet, will give customers in states with regulated betting the opportunity to place real money wagers on the outcome of a wide range of sporting events in accordance with the applicable laws and regulations.

In addition to the commercial agreement of up to 25 years and associated product launches, Fox Corporation will acquire 14,352,331 newly issued common shares in The Stars Group, representing 4.99% of The Stars Group’s issued and outstanding common shares, at a price of $16.4408 per share, the prevailing market price leading up to the commencement of exclusive negotiations. The Stars Group currently intends to use the aggregate net proceeds of approximately $236 million for general corporate purposes and to prepay outstanding indebtedness on its first lien term loans. The common shares issued to Fox Corporation are subject to certain transfer restrictions for two years, subject to customary exceptions.

Rafi Ashkenazi, Chief Executive Officer of The Stars Group said: “We believe this strategic partnership uniquely positions us to build a leading betting business in the U.S., which represents one of the most exciting long-term growth opportunities for our company. Leveraging our proven media partnership strategy with Sky Sports in the UK, we are excited to partner with FOX Sports to integrate wagering into sports media and drive customer acquisition and retention in the U.S.”

Eric Shanks, Chief Executive Officer and Executive Producer of FOX Sports added: “FOX Sports is already synonymous with the best live sports events in the country and now we are expanding the way we immerse fans in the sports culture they love. Digital sports wagering represents a growing market opportunity that allows us to diversify our revenue streams, connect directly with consumers and expand the reach of the FOX Sports brand.”

Under the commercial agreement, FOX Sports will grant to The Stars Group an exclusive license for the use of certain FOX Sports trademarks for a range of immersive games and online sports wagering, and certain exclusive advertising and editorial integration rights on certain FOX Sports broadcast media and digital assets. As part of the transaction, FOX Sports will receive certain brand license, integration and affiliate fees. In addition, during the term of the commercial agreement, The Stars Group has agreed to a minimum annual advertising commitment on certain FOX media assets. Prior to the tenth anniversary of the commercial agreement, and subject to certain conditions and applicable gaming regulatory approvals, FOX Sports has the right acquire up to a 50% equity stake in The Stars Group’s U.S. business.