The Merkur Sun is set to shine brightly at Juegos Miami

Interview with Charles Hiten (Chief Executive, Merkur Gaming Americas)

Are you looking forward to Juegos Miami and what are your hopes and aspirations for this new event?

Merkur Gaming is positive that Juegos Miami will provide a really great showcase for the ever growing expansion of our brand and our teams across Latin America. This promises to be an unique event: not a trade show, not a conference, not a networking opportunity with a strong social aspect … but all of those things wrapped into one package. As a concept it is exciting and, as I said, unique: so we are very much looking forward to meeting with the invited guests and showing them and discussing with them our product offering.

The organisers spent over 12 months talking to the market before developing the unique  format for Juegos Miami – is this bespoke approach to developing events for the gaming sector something that you welcome?