In the endless reaches of the Internet universe, there exists an app known as QQ, an instant messaging software service in a form of a cute winking penguin in the distant screens. There, civilization was far advanced and it brought forth a variety of “super services” — social games, music, shopping, microblogging, movies, voice chat, and many others, which were developed to the absolute peak of desktop-user experience perfection. But there came a day when its mother company, the Internet giant Tencent, thought of developing a mobile messaging service. One of the Internet giant’s leading techies, sensing the approach of the game-changing smartphone, placed his idea in a capsule in a small rocket ship and sent it hurtling in the direction of the CEO’s office just as QQ’s desktop and eventually, mobile popularity, exploded.
The rocket ship sped through the star-studded mobile space, landing safely at the CEO’s office with its precious load: Tencent’s multibillion-dollar-app idea. The CEO found the rocket ship, and named the capsule.
As the years went by and the capsule grew to maturity, it found itself possessed of app-mazing powers. Faster than a speeding bullet in sending messages, photos, videos, voice messages and sights; more powerful than any other platforms for navigating on mobile and into the physical world; able to adopt an integrated system for various services in a tap within a single app. The idea of Internet giant Tencent is now called WeChat: the SuperApp! To be in the best position to use its appmazing powers in a never-ending battle for innovation, flexibility and user convenience, SuperApp WeChat has assumed the disguise of an all-around assistant, serving mobile users for a great mobile, social and physical experience.
And there, folks, is the story of WeChat, the Super App!