Vision for EquiLottery Introduced to Kentucky Horse Racing Commission

Frankfort, KY – As part of the agenda for its first meeting since last month’s reorganization of the Kentucky Horse Racing Commission, EquiLottery Founder and CEO Brad Cummings presented the backstory and game concept for EquiLottery, a lottery game based on the results of live horse racing, along with Kentucky research and new game elements. This innovative lottery and racing game would deliver instant exposure and new revenue to Kentucky horse racing on a daily basis.

“The Commonwealth of Kentucky and its signature horse industry have given me much more than I can ever pay back,” said Cummings. “Having the opportunity to present to the Kentucky Horse Racing Commission our vision for EquiLottery, which opens up millions of new people to a sport so important to my adopted home state, is a thrilling and humbling experience.”

During his presentation, Cummings discussed the evolution of EquiLottery. From its humble beginnings as an idea hatched in his home office in 2009 to the recent signing of an agreement with IGT Global Solutions, the unquestioned leader in lottery draw systems, he walked commission members through a narrative that he described as “a long and rewarding entrepreneurial endeavor.”

“We have seen Brad work tirelessly for his vision and clear some seemingly insurmountable hurdles. We are proud to stand with him in this effort,” said Kentucky HBPA Executive Director Marty Maline. “The Kentucky HBPA is excited about the opportunity for horse racing to be instantly distributed to the masses in Kentucky and across the country in a way it has never been before. We hope that our state will lead the way on this historic innovation.”