Yahoo attracts 15 million views for first NFL game live stream

Over 15 million viewers tuned in to Yahoo’s first-ever live stream of an NFL game.

Yahoo announced Monday that the Sunday’s matchup from London between the Buffalo Bills and the Jacksonville Jaguars gained 15.2 million unique viewers, of which 66% or about 10 million people were in the U.S.

The game also hit over 33.6 million total views across all devices on Yahoo and Tumblr, amounting to more than 460 million total minutes of the game.

Viewers were able to watch the game, a thrilling 34-31 Jaguars victory, in a variety of ways such as smartphones, tablets, laptops and smart television sets.

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